A research on the determination of entrepreneurship profile of Manisa

With this study, it was aimed to specify the characteristics of the entrepreneurs operating in Manisa province and to designate the entrepreneur profile of the province. The study consists of six parts. In the first part, the concept of entrepreneurship is emphasized. In the second part, the history and characteristics of entrepreneurship in Turkey are explained. In the third part, the literature is searched. In the fourth part, socioeconomic structure of Manisa Province is examined and information about the study area is given, the last section also contains the findings of the study. The study was carried out on a sample of 255 persons from a population of 5248 people in total. Subjects were asked to respond to questions on a 5-point Likert scale by applying a face-to-face interview method. Of the entrepreneurs responding to the survey, 235 were male and 20 were female. In terms of educational status, 23% are university, 37% are high school and 40% are primary and secondary school graduates. When examined in terms of foreign language knowledge, 23% of them speak English, 3% of them speak German, 2% speak Arabic, 1% speak French and 1% speak Russian, while 70% of entrepreneurs do not speak any foreign language. As a result of the work carried out, the economic reasons that make the entrepreneurs of Manisa province being entrepreneur are the economic independence and the desire to earn more money. Psychological reasons; the pleasure of doing business and their own decisions to give themselves, social reasons; coming from a family with work experience and educational background. The most important difficulties encountered by entrepreneurs in establishing business are that bureaucratic difficulties, and the difficulties they face when it comes to business are problems with customers and stagnation in the market. It is thought that the entrepreneurs who are included in the scope of this study have revealed the entrepreneurship profile of Manisa with the above-mentioned characteristics.