Determination of perceived importance and reasons of consumption in sports organizations

Determination Of Perceived Importance And Reasons of Consumption in Sports Organizations In this research, perceived importance levels of individuals to organizations and relationship with causes of consumption in organizations have been examined. This study was carried out to reveal the perceived importance level and causes of consumption, and to examine the relationships between them in terms of various variables, and to determine their level of effect and whether there is a significant difference between them. In the research, Perceived Importance Scale and Sports Organizations Consumption Scale were applied to 394 participants who participated to sports organizations which organized in 2020. The survey results were analyzed using SPSS-21 package program. Frequency, percentage distribution, t-test, anova, post-hoc tukey and correlation (pearson) test were used as statistical methods in the analysis of the data. As a result of the findings obtained in this research; it has been determined that there is a significant relationship between the individuals participating in sports organizations, their tendency to act independently in organizations, the quality of service they expect, and their potential exit from organizations and their perceived importance levels. Comparing to men's, women's who participating to the research and sports organizations tend to participate much more organizations. Expected quality of service increases as the age increases, the individuals who make individual sports branches are more open to communication, the managers and administrators do more volunteer work in the organizations and the quality of service they expect is higher. If the managers are not satisfied, they tend to exit the organization. While level of education increases, the location and travel style are seen to be more important, and the tendency to participate in activities outside the organization and expected quality of service increases, and in case of dissatisfaction, tendecy of exit increases. Athletes who is not in national team, cares about their travel style and tend to exit more than national team members. Keywords: Perceived importance, sport organizations, consumption.