The effect of social media practicies on purchasing decisions in tourism marketing: Research in Istanbul

Heydar Yusıflı

Master'sOpen Access

|EN

The effect of social media practicies on purchasing decisions in tourism marketing: Research in Istanbul

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2018

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Advisor: Dr. Öğr. Üyesi İsmail Cem Ay

Abstract (EN)

Author

Heydar Yusıflı

Institution

İstanbul Aydın University

Institute of Graduate Studies in Social Sciences

Business Administration

Division of Business Management

How to Cite

Heydar Yusıflı (Master Thesis). The effect of social media practicies on purchasing decisions in tourism marketing: Research in Istanbul, 2018, İstanbul Aydın University.

Keywords

Marketing Purchasing behavior Purchasing decision Social media Tourism Tourism marketing Internet Internet use Istanbul

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