Master'sOpen Access

A content analysis about social media usage of charitable funds which activate in Turkey

2011
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Advisor: Doç. Dr. Mesude Canan Öztürk

Abstract (EN)

This study aims to determine how charitable funds utilize the websites and social media sites (Facebook and Twitter) which are accepted in the context of web 2.0 technologies as a public relations tool.124 web sites and their Facebook and Twitter profiles which belong to the charitable funds that are allowed not to pay taxes by the Turkish National Assembly cabinet were analysed to reach this aim.The results show that, most of the charitable funds in Turkey don?t use the web sites as a public relations tool enough and don?t utilize from the web 2.0 technologies in their presence web sites. Also a few numbers of charitable funds have Facebook and Twitter accounts which are accepted as social media sites.

Author

Dr. Melike Yılmazel

How to Cite

Melike Yılmazel (Master Thesis). A content analysis about social media usage of charitable funds which activate in Turkey, 2011, Anadolu University.

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