Master'sOpen Access

Sector of turkey tower crane Michael E. Porter Diamond Pattern with competition analysis

2019
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Advisor: Prof. Dr. Necla Ayaş

Abstract (EN)

Competition is a term that is frequently used at present time, which keeps its agenda constantly and becomes important day by day for today's business world. The tower crane sector which is growing in parallel with the construction sector which is defined as the locomotive sector for our country should be determined and sustained undoubtedly current competetion strategy against the competitors in global sector.In this direction, the strategies adopted by the tower crane sector and the steps taken in the competition will be examined. For the tower crane sector which is the subject of our study, it is aimed to measure the competitiveness level of the sector at national and international level with the help of Michael E. Porter's Diamond Model Analysis. Turkey's tower cranes are assumed to leverage the overall building-building construction. Machines with an average lifting capacity of 8-10 tons are used. . Turkey's tower cranes are assumed to leverage the overall building-building construction. Machines with an average lifting capacity of 8-10 tons are used. The tower crane sector, which develops in parallel with the construction sector, mainly supplying by import and using by leasing way in our country. Manufacturing activities started with private sector initiatives in our country in 2012, increase in exchange rate in 2018 and the expectations of today, tomorrow and sector representatives of the tower crane sector under the leadership of the housing sector will be examined. For Turkey tower crane sector ,Demand Conditions, Factor Conditions, Related and Supporting Factors, Company Structure Strategy and Competition, State and Luck Factore assessed from the angle in the framework help of diamond model analysis.It is aimed to determine the current status of the sector within the framework of the factors mentioned above. Keywords: Tower Crane Sector, Diamond Model, Construction Sector, Competitiveness

Author

Dr. Emrah Erkahraman

How to Cite

Emrah Erkahraman (Master Thesis). Sector of turkey tower crane Michael E. Porter Diamond Pattern with competition analysis, 2019, Zonguldak Bülent Ecevit University.

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