Culture industry in turkey and the effect of Turkish TV series on foreign trade

Turkey's significant achievements in recent years, rising to the second country in the exporting series of films have achieved is a reality that should be considered in addition to economic gains in terms of sociological and cultural implications. The Turkish television series, which find more than the domestic interest they receive in international screenings and increase the number of viewers day by day, are examined in terms of the culture industry in terms of being a product of the culture industry. However, the export of services in the world due to the number of items and services exports need to know how to understand in Turkey. It is seen that the foreign trade effect of serial exports has a positive effect on foreign exchange earning by triggering the exports of different sectors as well as the contribution of their own sales figures. The existence of the measurement problem arising from the structure of the sector in reaching real figures in service exports is an issue expressed by the representatives of the sector, and efforts are continuing to solve it with correct methods. Digital platforms offer an alternative channel for the sale of Turkish productions, especially as structures that have increased their popularity during the covid-19 outbreak.