Researching the case of package and graphic design from 1950s to the present
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Abstract (EN)
When we look at today's conditions, we see that the package is so important from the production step to hitting the shelves. Because the one which makes difference in perception and provides consumer groups to be interested in the product is the package. Therefore the package has become an important advertisement tool for the producer, also a resource which creates and protect corporate image. In this research which the developments in package design from 1950s to the present are studied, periods of change and interaction of production and technology on package design are researched. In the research, also the package is defined, its history is analyzed, basic information related to package and functions of package are given. Items which have an impact on package, package designs chronologically, usage of labels and symbols in package design and the effects of the changes in the society on package design are added to the research.
Author
Ceyda Karakaya
Institution
How to Cite
Ceyda Karakaya (Master Thesis). Researching the case of package and graphic design from 1950s to the present, 2017, İstanbul Arel University.
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