A study on the model related problems in the shirts- blouses and trousers encountered by young large sized female consumers

Today, obesity is one of the most important problem and the causes of obesity is adressed to difficulties in lifetime conditions and fast food habits. Obesity rises 25% to 32% in most of the countiries in past ten years. In Turkey, the dispersal is 9% for man and 25% for women. Although obesity can cause lots of diseases it also effets people psychologically.According to World Health Organisation, there are more than one billion obese people in the world and about thirty million of them is grouped as extreme fat known as obese. Obese population mostly generated with young people. Young big size people prefer ergonomic and comfortable clothes but it is known that firms which produce big size clothes mostly create clothes for old generation.This research is made for to the find the difficulties of finding right clothes for young big sized women. On this purpose an questionnaire form is prepared and applied to the women aged between 18-35 who all living in Ankara.It was found that young big sized women faced problems in finding right models and stencils for shirts-blouses and trousers. Also in this research there were made some recommendations for overcome those problems. Big sized clothes manufacturers have to consider marketting investigations and the needs of the consumers before starting produce of clothes.