The effect of media on anxiety state

This research aspires to examine how media content affects anxiety state, which is considered a pathology in an industrial society, in a psychoanalytic perspective. Media makes feel its power strengthened and keeps influencing people day by day. Sustaining the consumption cycle seems infeasible in a society that is steered into consumption, leading to anxiety. Individuals who try avoiding alienation and make a place inside the society seeks to consume advertised products, goods and services on social media. In this study, a cognitive and theoretic explanation of the anxiety is provided, and also consumption and consumption culture concepts are explained. Ubiquitous increase in anxiety state via social media over consumption is examined. Keywords: Anxiety, Media, Consumption, Consumption Culture, Consumer, Advertisement