Factors affecting consumer preferences for non-wood forest products

The aim of this thesis is to determine the factors affecting consumer preferences for non-wood forest products. The study was conducted in Burdur province. The data were obtained by survey method. For the data analysis, percentage, frequencies and, Chi-square test was used to determine the differences according to sociodemographic characteristics. Purchasing preferences were determined by fuzzy pairwise comparison method. According to the results of the study; (a) Consumers largely use non-wood forest products to benefit from their protective effects, (b) the majority of the products are consumed in the form of infusion and decoction, (c) products are supplied from herbal products seller, (d) the most important factor in the purchasing preferences of the products is that they are natural. Among consumers, the rate of obtaining nonwood forest products from the nature is very high. This form of collection is illegal and unauthorized. The most important reason for choosing this supply is the desire to consume the natural ones.