Public relations practices in transnational corporations: A qualitative research in the automotive industry
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Abstract (EN)
This study examines the public relations practices of transnational corporations operating at the automtive industry at the local level, the communication of public relations practitioners in the international arena of headquarters and clarifies the debate on global or local public relations by questioning public relations practitioners and the practices in transnational companies.
Author
Sibel Hoştut
How to Cite
Sibel Hoştut (Doctorate thesis). Public relations practices in transnational corporations: A qualitative research in the automotive industry, 2013, Akdeniz University.
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