Star system between popular culture relation and Turkey?s superstar Ajda Pekkan

The present study aims to determine a relationship that it claims to exist betweenpopular culture and stardom. The first section of the study deals with the terms of culture,pop and popular culture, which can be observed to have been degenerating for a certain while.In order to understand the degeneration in the meaning of popular culture, it is necessary thatthe terms of culture, pop and popular culture should be clarified sufficiently. This sectionaims to explain how popular culture evolved into a concept, as well as the basis for thisevolution. Also, differences between such concepts as mass culture, folk culture and popularculture have been discussed in this section.The second section of this study deals with the association of popular culture with suchconcepts as symbol, icon, materialism and consumption, as well as the stance of a star withinthis consumption. Also, the assumption that mass media, a contributory factor to creating anddisseminating popular culture, assumes a mediator role for produces of consumption andpopular culture has been dealt with.The final section of this paper is concerned with the relationship between stardom andits various aspects with popular culture. As an example for such stardom in Turkey,popularity of Ajda Pekkan has been illustrated. The period analyzed in this paper, duringwhich Ajda Pekkan rose to stardom, is restricted to only the news published by ?Ses?, quite apopular magazine in Turkey. Thus, the purpose was to determine how successfully such apopular star complied with the criteria for popular culture.