The factors affecting service quality in faith tourism organizations: Kahramanmaraş sample

In this study has been presented that the factors affecting the quality of services at what level in the belief tourism organization under the name of tourism field. The study group of the researcher is formed from the citizens living in Kahramanmaras province. In the study has been use A 26-item questionnaire from researcher to determine the factors that affected the service quality of the faith tourism organization. In the survey has been consist from first part the determination of the demographic characteristics of citizens and second part the determination of the factors affecting the quality of service in the field of belief tourism. In this study, it was aimed to reach 384 samples with sampling error margin of 5% for Kahramanmaraş province with a population of 1,096,610 with random sampling. A total of 440 observations were obtained as a result of field work. In this context, SERVQUAL model is used to compare quality of service quality, relativity between quality dimensions and demographic characteristics of citizens in faith tourism organization in Kahramanmaras. The results and suggestions are given in detail in the application section.