Public relations activities in public institutions: A pilot study on National Lottery
2016
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Advisor: Yrd. Doç. Dr. Serkan Akgün
Abstract (EN)
This article examine the activities of public relations in the public instution and its history along with its purpose, principles, advantages and its issues. First part of this article emphasize the concept of public relations and analyze theprocess from past to present. Morever, tools and the methods which is used during the practing of the public relations were indicated in the first part of this article. Second part of state to the main subject of this thesis, which is the importance and the influence of the offering the activities of the public relations to the community service in the public instutition and there cent studies about the applicable lawandlegislation, in order to intensify the implementation of the public relations. The final part introduce the general directorate of thenationallottery which is well-organised within the ministry of finance. Thesis is finalised with the thoroughly interview and its results of analysis, which is intended to specify the operations of the public relations of there lated institution.
Author
Dr. Hafize Sarıbaşoğlu
Institution

İstanbul Nisantasi University
Division of Business Management
How to Cite
Hafize Sarıbaşoğlu (Master Thesis). Public relations activities in public institutions: A pilot study on National Lottery, 2016, İstanbul Nisantasi University.
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