The role of public relations activities in the promotion of the historical and cultural values of Kazakhstan: A sample review on Kazakh Khanate

Republic of Kazakhstan is one of the states in the region which became independent after the dissolution of the former Union of Soviet Socialist Republics. Recently made studies about the country suggested that Kazakhstan has an image problem and it's needed to develop the country image. By giving importance to this issue in the country it's tried hard on enhancing the country image in recent years. Kazakhstan has a unique culture and rich historical-cultural values. By introducing these richnesses of Kazakhstan to outer World better, it will be possible to reshape the country image and increase the interests of foreigners to the country. For this purpose, it can be reached to efficiency in country promotion with planned public relations studies to be made. Thus, it's seen that gradually increasing importance to public relations studies is given in the country to introduce the country to outer world. But there is need to further initiatives of the country in this field. Efforts made in this direction should continue increasingly. 7The study prepared with the descriptive survey model aims to contribute to the literature. Keywords: Republic of Kazakhstan, Country image, Historical-cultural values, Public relations works, Country promotion.