Yüksek LisansAçık Erişim

In the landscape of the city image concept and photographic reflection

2007
0 görüntülenme
0 i̇ndirme
Danışman: Yrd. Doç. Dr. A. Beyhan Özdemır

Özet (EN)

Living in city became important with the process of living in community. People acquired more systematic and regular lifestyle with the concept of urbanization. They put in order their social lives and works in the city harmony, wanted to living in contemporary. The city life is the most developed style of living in social and cultural vision. In the process of city life, strategy of marketing is developed too. Every second of lifetime become important, even their minutes in the time of daytime. Beside of it, advertisements get a place in daytime. In full of advertisement world outdoor advertisements are the most effective way to reach at consumer. City squares the most suitable place of the city where most of poeple in. There is no need for television or computer to watch it, it can reach at consumer throughly. In the city life, bilboards can present products or trademarks all the way of they wanted. Development in technology, creations of graphic and photography are using to make bilboard very often to reach huge communities. With this process product is coding in subconscious of human brain. Even he/she did not look at the advertisement in carefully, it is coding in their subconcious. As a result; bilboards,which are integrated with city landscape, is the part of concept of image. t is acting as a intermediary between consumer and product. Bilboard presents us the style of city life.

Yazar

Ege Bulunaz

Bu Yayına Nasıl Atıf Yapılır

Ege Bulunaz (Master Thesis). In the landscape of the city image concept and photographic reflection, 2007, Dokuz Eylül University.

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