Ethics in sales management; an application directed towards determining sellers? ethical perception with demographic factors in drug sector
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Abstract (EN)
Ethical discussions have taken importance from past date to today.Ethic is philosophy subject but many science interested in ethic. Ethical behaviours,ethical rules, ethical perceptions and ethical traning are discussing in many business arena. Especially in social sciences, ethical studies are increasing. Also in business science ethic is discussing in many branches.Purpose of this study is to examine ethics in sales management and to determine relation between sellers? ethical perception and demgraphic factors in drug sektor. Firstly, subject of ethic examined generally in this study. Ethics investigated in business science and branches of business science; marketing and selling management. And then, a query survey was done with sellers. According to the query survey there is a relation between sellers? ethical perceptions and their income.Keywords: Ethics,ethics concept, selling ethics, ethical perceptions, personel sales.
Author
Göze Hüsniye Karakaş
Institution
How to Cite
Göze Hüsniye Karakaş (Master Thesis). Ethics in sales management; an application directed towards determining sellers? ethical perception with demographic factors in drug sector, 2008, Çukurova University, İşletme Bölümü.
Keywords
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