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Public relations activities in the public formation of Yeşilay as a non-governmental organization

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2018
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Abstract (EN)

Civil society organizations play an active role in the process of formation of public opinion, there are some requirements that it could. They need to be able to express themselves, convey their thoughts, and create themselves a mass.Therefore , public relations activities are needed. At the same time not only for this but also for the corporate image, reputation and reputation of the civil society organization, the realization of public relations activities will have a positive effect on that institution. This study is primarily focused on the concept of civil society, non-governmental organizations to the transaction instance from the Yeşilay public relations activities are explored in the formation of public opinion over role. Turkey's long-established non-governmental organizations on the subject of addiction is Yeşilay, is one of the leading actors of the field. Prevention of dependencies and can get rid of this annoyance of dependent who studies Yeşilay's volunteers and corporate communications at fault for information obtained from semi-structured interview is scrutinized.

Author

Cemal Kaçan

How to Cite

Cemal Kaçan (Master Thesis). Public relations activities in the public formation of Yeşilay as a non-governmental organization, 2018, İstanbul Aydın University.

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