Determining the tourism potential of Uşak province and building tourism scenarios

While traditionally city tourism is regarded just visiting historical, artistic and natural places which located at the centre of the city, taking photoes and buying some souvenirs, recently this concept has changed "recognising and understanding the identity of the city and live the values of the city". In this regard researchers give more importance to the concepts" determining the tourism potential and composing the torism scenerios" which affect the touristic potential of the city and city tourism. This research was carried out the with aim of determining the tourism potential of Uşak and composing tourism scnerios. Research was designed as a "qualitative research" and "interview method" was preferred. The questions which were asked in the interview were showed up at the end of the literature search. The questions which were asked were prepared open ended questions and asked 23 instution managers and workers. Interviews were analysed and gathered under five themes. These themes were seperated in its own rights according to frequency of the frequences and were commended. In the research which was oriented in "Uşak's history, culture, nature, thermal and gastronomy" values has been become prominent. In this regard 1-2 and 3 day(s) long tour routes were formed. Nature tourism was shined out especially in "Clandıras bridge, Ulubey Canyons and Taşyaran Valley". Advertising activities towars Uşak have been tried to carry through mostly virtually and throught the instrument of social media. However these researchs are individualistic and far from being professional and have been seen in sufficient. It has showed up that the tourists who come to the city satisfied by interesting and informing them individual. It has seen that as a tourism potential of Uşak city there isn't any professional business within the context of "gastronomy". In this regard a restaurant can not be found which serves all food contain gastronomy values. Key Words: Uşak, Tourism, Scenario, Tourism Potantial