Role of social media in choice of university with regard to student perception

This study aims to demonstrate the relation between students' choices of university and their use of internet and social media. In the theoratical part of the study, a literature review has been done pertaining to internet, social media and social networks. This part also addresses the history of internet and the progress of social media; and describes the types of social media. In there search section, the Social Media Usage Index, prepared by researches with the purpose of determining the impact of social media on choice of university, has been responded by students. The usage habits of higher education students on internet and social media have been queried, as well as the ties between their levels of social media use and socio-demographic variances. 576 first class students teaching in Uşak Univesity Education Faculty in 2014-2015 academic year are generating the research universe of screening model. 300 students are taken as sample by simple random sampling. 273' s of 300 surveys regained. As a result of the examination made by researcher, 251 surveys is determined available and were included in the study. The data revealed by the responses from 251 licence students have been alaysed with the help of a packet programme called SPSS 17.0. The way students are affected by the internet and social media during their university choice processes have been revealed.