Perceiving promotion activities in politic marketing by university students

In the world with intense competition, marketing that main-aimed as being stronger in markets, has a massive importance. Political parties determine the marketing strategies about affecting electors, who have customer property. What, when and how do they want? After they can meet these wantings, needs and can subordinate other parties. Promotion activities also can be defined as election drive, is an mix of marketing. It is upon impressing and affecting customer properitied electors and their decides. But as the seen changing of electors' wantings also in politic marketing, kinds and variations of promotion activities, especially in our technological age are more important than classic promotions. With this project inquiry work that consists of 9 parts also has done to know about how the university students are affected and which promotion activities affect the students more. İnquiry appliers are students in University of Gazi, Faculity of Trade and Tourism Education. In the inquiry, questioned to students that students' gender, incomes, the place they live, their enroling in political parties, being affected by promotion activities, if they are affected, by which promotion activity and how much they are affected, advertsement, public relations,personal marketing and marketing development. How ever have been seen in the more important findings as the results, university students aren't affected much by the promotion activities of political parties, and also features that they dont impress the promotion affacting level, and much of them already elected a political party that decided before. In the case of these, promotion activities that has an importance in marketing cant be used effective by political parties, and it is necessary that finding out what university students want and what their needs are.