Universal poster design for color blind people

This study examines how individuals with Deuteranomaly (red-green color blindness) perceive typography and color arrangements in poster designs printed with lenticular printing technique. Qualitative research method was chosen as the research design and semi-structured interview form was used as a data collection tool. Within the scope of the application, 6 different posters were shown to the participants and their perceptions of typography, color harmony and general composition in these designs were tried to be determined. The data obtained through the interview forms were analyzed and various comments were made.It was revealed that showing the poster designs prepared within the scope of the research with the lenticular printing method revealed that deuteranomaly colorblind individuals were able to perceive colors at a level close to the real ones. In this case, it was concluded that the color and typographic elements used in poster designs can be included in the scope of universal design since they can be perceived with the least loss by color blind people.