The impact of between the environmental interest, concern and sensitivity level and on purchasing behavior of environmentally friendly product

In this study, the impact of environmental interest, concern and sensitivity level on purchase behavior of consumer was investigated. In this context, the research model was tested using a survey technique in Gaziantep on 1074 consumers. The analysis results showed that significant relationships between environmental interest, concern and sensitivity level with other control variables (age, education level, etc?) and purchasing behavior of environmentally friendly products. According to the survey of consumers of environmental interest, concern and sensitivity levels also increased with increasing rates of environmental-friendly product purchasing behavior.