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A field research on impact of organizational communication satisfaction on organizational commitment

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2020
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Abstract (EN)

The concept of organizational commitment has become increasingly important for organizations with the compelling effect of globalization. There are many determinants of this concept, which can have consequences for employees, such as staying or leaving the organization. In this study, the impact of organizational communication satisfaction, which means the content that employees get from their communication with organizations and other employees, was examined. As a field of study, Uşak University, one of the higher education institutions which has the task of growing socially beneficial individuals to the society and making them gain a profession was chosen. The sample of the study was compromised of (344) employees, selected by the appropriate method, who were in key positions in this field where knowledge was produced, processed and transferred, and administrative staff who took complementary roles in the production and delivery of education services. In addition to the communication satisfaction scale and organizational commitment scale, demographic and economic characteristics of the participants, working conditions and some of the organizational communication mechanisms of the organization were collected by the research question form and analysed by the SPSS statistical program. As a result of the study, it is observed that employees' satisfaction level of organizational communication and organizational commitment is at medium level. Also there is statistically significant relations and differences between demographic characteristics, communication satisfaction (sub dimensions) and organizational commitment scale (sub dimensions) at various levels. It is detected that there is significant relation between frequency of attending meetings, which is one of the communication tools, effective and efficient assessment of the decisions made at the meetings by the participants and giving importance to their opinions and level of organizational commitment (its sub dimensions) and communication satisfaction (its sub dimensions) at various levels. Statistically, there is positive significant relation between frequency of SMS sent by Uşak University to the staff and their organizational commitment (sub dimensions) level and communication satisfaction level (sub dimensions) at various levels. In addition, average score for communication satisfaction is positive and significant determinant of average of organizational commitment scale. Satisfaction level of "Media Quality" and "Communication Climate" which are sub dimensions of communication are positive and, significant determinant of average of organizational commitment. Statistically, the relation between Communication satisfaction level (including sub dimensions) and organizational commitment level of the participants is significant and positive at various levels. Key Words: Organizational communication, communication satisfaction, organizational commitment, university staff, statistics

Author

Barış Koç

How to Cite

Barış Koç (Master Thesis). A field research on impact of organizational communication satisfaction on organizational commitment, 2020, Uşak University.

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